How to put the WHAM! In Comment Spam

September 28, 2014

How to put the WHAM! In Comment Spam

no spam

Comments are exceptional ways for webmasters to create a community of loyal worshippers and followers. By actively engaging in online communities, not only will you have made a rep for yourself, but you’d have been boosting your online credibility. With trust, community members will be visiting your website on a regular basis. Sooner than expected, you now have an active audience, one that looks forward to your daily or weekly posts.

While commenting is an ideal way to attract traffic and an online presence where SEO is concerned, it’s oftentimes abuse by bums and nitwits who bypass Google’s guidelines on how commenting should be done. Commenting , when done in violation of web standards, may appear to be spam.

What is Spam?

Many are not so versed in what spam really entails. Some say it’s anything that’s unsolicited, while others refer to mit as a ‘can of meat’. We all know that the ‘meat’ option is out of this discussion, so lets just attack the ‘unsolicited’ aspect of communication via electronic means. Defining spam as anything unsolicited is blatantly erroneous. I’ll tell you why. What happens if your brother sends you an email for the first time. Likely, their email would be sent straight to the ‘junk’ or ‘spam’ folder but would you consider a message from your brother a spam, something that’s unsolicited or unwanted perhaps? So, do you see why the above definition of spam could not be correct?

Rightfully, comment spam refers to comments that are intended for advertising purposes or to promote a website, product or service. The reality is, if you try to promote your website online through comments, that’s spam! I didn’t make the rules. That’s just how it is. So how can you get rid of spam or prevent marketers from spamming your website? Here’s how:

Get friendly with the ‘nofollow’ tags

no followDofollow tags are widely used for traffic purposes. It’s normally done to provide a clickable URL back to the spammers site. If you use the ‘nofollow’ tag, it’ll not prevent spam but it’ll do something better. The nofollow tag will actually thwart the marketers efforts in gaining clicks back to their site. Implementation of the nofollow tag is illustrated below.

<a href=””>This is a cool site</a>

<a href=”” rel=”nofollow”>This is a cool site</a>

… and the implementation of the nofollow element will take this form. This means that spammers will be less inclined to spam your website in an effort to bring in page juice.anti

Enable comment moderation

I often find this feature enabled on websites. I’m usual crushed by it but what the heck. Whenever the comment moderation feature is enabled, comments do not appear onsite until they’re moderated and approved. Many WordPress sites have this functionality. With comment moderation enabled, it’s pertinent that you closely follow your website, especially if you’re trying to develop a relationship with the audience of your site. If you’re not able to monitor your site to select what comment is seen on your website, you’ll be restricting your audience from expressing their opinion on a matter, especially when your site is one that’s sociable. It could make you but also break you.

Make use of Anti Spam tools

anti spam toolI’ve had terrible experiences with spamming engines. After launching my first official website ( I say official because I owned the domain and I actually paid for hosting) and setting up a few posts, I realized that there were over 50 comments waiting for me to moderate in an entire day. I was highly elated because I thought that my site was pretty famous and people loved it. However, after going through the comments, I realised that they all were about sports wear. Nothing was wrong with commenting on sportswear but commenting about it on my site was a NO NO. Why? That’s not rocket science – my site was all about ‘guides and tips on making people’s life happy’ (sportswear was unrelated to my site). Definitely spam!

If you don’t want to end up like me, it’s best to employ plugins such as Askimet or CAPTCHAS to different between computers and humans.

Think twice about enabling comments

enabling commentsWithout enabling commenting or a guestbook section on your article, readers will not be able to comment, even when they do have a burning issue to contradict or defend. If you really want to prevent spam from entering your site, it’s then important that you think carefully about enabling commenting in the first place. Most website platforms will allow you to disable these functions if you’re not able to see the importance of using them.

Use Blacklist once and for all

There are many clueless persons who’ll create several accounts on your website just to provide more than one spammy content. If you use blacklist (, Google will be able to find fake profiles that are linking to a single domain. With blacklist, it’s easier to remove all the fake profiles.

 Spam ALERT, Spam ALERT!

spam alertYou’re not the only one who cares about your site, your users do too. By including a ‘report spam’ feature, your users will be able to help you rid your site of spam. According to John O Callaghan, “spam is made for a can”, it’s best to keep it off your page.

There are some instances where you can allow persons to include links to a relevant site that will provide some value to the user or will reinforce what a comment is saying. However, if you have discerned that a member of your site solely links to one website, that is spamming. Whether or not you want people to spam your site, that’s totally up to you. However, it’s important to remember that spam makes your site look bad from Google’s perspective. Additionally, if you’re spamming a site and Google finds out you can get into trouble.



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