Archive for April, 2014

April 27, 2014

Importance of Local SEO for Small Businesses

You own a respected auto repair shop in Boston, MA and your official website has recently made it to the first page of Google for the keyword “auto repair”. With these unbeatable results, what more could the business owner ask for?! The disadvantage in this case is that the majority of your website visitors that […]

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April 13, 2014

Remarketing As a Tool to Increase Website Conversion Rate

Have you noticed that a lot of traffic comes to your website, look through the products or services, but don’t purchase anything? Perhaps they do not like the price or they are in the process of selection, so they postpone the purchase indefinitely. You cannot lose this traffic, because they are your potential customers. You […]

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April 1, 2014

What You Need to Know About Rich Snippets and Google Authorship

As you know, rich snippets are small texts or images that are displayed for your site in the search results. The idea of snippets is to help the user understand if he had found the right content and information. In SERPs rich snippets look like this: There different types of rich snippets, so if you […]

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